BURBERRY My Burberry Blush Eau de Parfum

From My Burberry line I was really impressed by "My Burberry Black", which is a peachy/patchouli oriental that I haven't got the chance to wear yet, but I intend to nevertheless, and the initial "My Burberry" that I've used in a summer, strong scent based on pure lush floral.

So naturally, as soon as I saw the new edp bottle, I had to try. Blush version is for the ones that find the original too floral, and Black, obviously, heavy. Blush is floral oriented as well, but following the modern approach of floral, leaning to the shampooish side.

Also, it needs to be pointed out that the perfume is not really "blush smellig", it's not shy, as the ad campaign wants to promote; and the official website as well. It is a strong scent, as the majority of Burberries, not heavy, but strong.

I wouldn't agree completely on the notes. Fragrantica adds some; I guess they know better. Official website mentions less: ▪glazed pomegranate
▪vibrant lemon
▪rose petal
▪crisp apple
▪jasmine

What I sense is a huge bouquet consisting of peonies and roses sprinkled with red fruit juice, very well balanced between sweet and floral. There is an acrid scent in the beginning, not annoying at least, rather a grapefrut granita type of smell. There is fresh spice in the base and also prominent "blond wood" notes and maybe, I repeat maybe, the fractalized thinned patchouli. I just don't see jasmine or lilac in the base. The after-drydown is completely white musks, softly powdery white musks.

Overall, it's spring in the bottle. You would accuse it for being unimaginative; at the same time, if brands keep repeating a juice it means that the majority is buying it; so there must be a serious reason for creating "bland" juices. It's not my personal style, but I see its appeal.

It's proper, chic and perfumey, it is office-appropriate (I hate that characterization, but it's truth) and well-mannered. Basically it's Miss Dior Blooming Bouquet, only more floral and more intense, on steroids, but no worries: it has the Burberry stamp on it, faithful to what Burberry has offered; even evoking whispers of Body.

A soft, creamy, rosy scent. Really smells like the color pink to me. Smells smooth, light, and dainty. Soft sillage, moderate longevity.

I smelled this in a fashion magazine not too long ago, and I feel like people are being way too harsh on this when they say it smells like cheap shampoo. It has a peppery, rosy feel to it, and the pomegranate adds richness and depth. Although it doesn't have what most people would call "base notes" like musk or wood, I think it is the clean smell from it that makes it different from the rest.

After a few minutes it stops shrieking Pink Lemonaid!!! And settles into a fruity pebbles with milk and rose scent. I love it! Sometimes a lady just wants a light playful scent and this does it beautifully

The ladies are sleeping on this one. As a man, this scent smells so damn good to my nose.

I wish they'd make an intense version someday.